Work Startup Influence: Tech4Impact
Overview
The École Polytechnique Fédérale de Lausanne (EPFL) is a research institute and university in Lausanne, Switzerland, that specializes in natural sciences and engineering. Tech4Impact is an EPFL's initiative for accelerating ground-breaking and sustainable technological solutions to create positive societal and environmental impact.
The workshop with Tech4Impact startups focused on supporting them in identifying their target users and the users’ experience with their products or services.
Client
École Polytechnique Fédérale de Lausanne (EPFL) https://www.epfl.ch/en/ Tech4Impact https://www.epfl.ch/innovation/domains/t4i/
Team
Usability Expert, Experience Design Lead
What we did
- User experience design and experience mapping workshop to support startups in bringing user needs into their creation process
Our creative design workshops focus on enhancing the value of experience design. It is especially critical for the startup world, where shaping the products or services towards the user needs can have a difference between ultimate success or failure.
Design process
During our creative workshops we use tools and methodologies developed specifically for our discovery sessions. These include Discovery Canvas and Audience Analysis sheet, which allow us to get to the core of identifying the user types, their demographics and psychographics, as well as what, why, when, and where - details and situations in which the users would use the product or service.
Our impact
The startups participating in the workshop were supported by the Tech4Impact initiative, aiming to bring positive impact and supporting the UN Sustainable Development Goals. Some of the startups focused on clean water initiatives, others on sustainable cities, impact investing, or making affortable and durable X-ray device for emerging communities.
Yellow Umbrella’s ultimate goal is to support the success of these initiatives from the beginning that can lead to a direct impact for communities in need and the environment.
